What Is Oven-Baked? Our groundbreaking oven baked dried food is cooked at lower temperature to lock in the flavour and nutrients. Packed with pre and post-biotics it has been created with all the essential proteins, fats, vitamins and minerals that your dog needs to thrive. Over 95% of dry dog food (and all plant-based competitors) on the market is extruded, which involved cooking at high temperature and pressure, which loses up to 40% of its proteins, vitamins and minerals, along with losing flavour, meaning they're sprayed with a palatant to make it edible.

Pre & Post Biotics For Gut Health: We've added pre & post biotics along with an array of function ingredients to support your dog's gut microbiome which can:

• Help the digestive tract absorb nutrients
• Reduce inflammation
• Boost the immune system
• Support healthy skin

93% Digestibility: What does this mean? In simple terms, it means that rather than simply pooping the good stuff straight out, your dog’s internal systems take them in and reap the benefits. 

100% Nutritionally Complete & Vet Approved: Last but not least, our oven-baked dried dog food is 100% nutritionally complete, vet approved and created with industry expert pet food technologists and animal nutritionists. Packed with all the essential proteins, fats, vitamins and minerals that your dog needs to thrive.