The Lore

Born from the unholy marriage of 2012 MLG "420 Blaze It" gaming culture and DRAM's 2016 hip-hop hit that made broccoli the ultimate cannabis euphemism. This hoodie lets you signal your stoner irony fluency while maintaining plausible veggie deniability. The photorealistic florets say "healthy eating" while the bold text says... something else entirely.

The Specs

Visual: All-over sublimation print with photorealistic broccoli pattern. (Not a scratch-and-sniff—sorry.)

Fabric: Heavyweight 308 GSM (9.08 oz/yd²) recycled polyester-elastane fleece.

Feel: Soft cotton-feel face, brushed fleece inside. Does not feel like gym clothes—because it isn't.

Durability: Design fused into fiber—never cracks, peels, or fades.

Fit: Relaxed unisex fit with double-lined hood and kangaroo pocket.

The Trust

GRS Certified • OEKO-TEX® 100 • Recycled Polyester (Post-Consumer Plastic) • Zero-Wastewater Printing • Sweatshop-Free Production (US/EU) • Fade-Resistant Guarantee