A reworking of our best-selling Elara Gown, the Loni arrives in a bold, large-scale floral that feels both fresh and timeless. This silhouette has quickly become a favourite, women love the clean square neckline and the way it frames and elongates the body with effortless confidence.

Side ruching allows you to adjust the split height to suit your height. Cut from our signature lightweight jersey, it moves fluidly and feels easy against the body, statement-making, yet unmistakably Pfeiffer.