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About the brand:
Pretty Simple was founded in 2014 by breast cancer survivor and newly diagnosed Type 1 diabetic, Leah. Her product philosophy aligns perfectly with BB, as their items are more than something you wear. They are a part of a lifestyle of living with purpose and pursuing your dreams. A portion of all sales is donated back to non-profits such as The Juvenile Diabetes Research Foundation (JDRF) and T1 International.